The best proven franchise. Franchising in Russia: the most profitable and successful franchises with minimal investment. Franchises in the field of fitness, health and beauty

The most popular franchises - 9 of the most popular and proven companies that you can join.

Franchising relatively recently came to the territory of Russia and Ukraine.

Some entrepreneurs are wary of this type of business, because sometimes the size of the initial investment can be impressive.

But know when choosing most popular franchises, you can quickly recoup your investment.

What is a franchise?

First of all, let's look at the concept of "franchise", as well as several terms associated with it.

Franchise is an agreement concluded between the franchisor (the owner of the trademark) and the franchisee (those who want to start cooperation) regarding the production of products or the provision of services under this brand.

To put it simply, this is the use of a trademark on a leasehold basis.

With this type of cooperation, both parties benefit:

• the franchisor expands the scope of its activities and makes a profit;
• the franchisee saves time on training and promoting the business, receives clear instructions regarding this, and finally in his hands is a promoted brand that will immediately have its own customers.

When an agreement is concluded between the parties, it contains concepts whose meanings you need to know:

• royalties are payments for using the brand and assistance from the franchisor; can be presented as a percentage of financial turnover, a percentage of margin, a fixed payment;
• lump sum- This is a one-time payment for joining the franchise network.

The most popular franchises in the catering industry

No. 1. Subway

This company is a leader in the fast food restaurant industry.

It was founded in 1965.

Subway restaurants can be found in 112 countries around the world, and in Russia there are more than 670 of them, the first of which opened in 2004.

The popular Subway franchise offers healthy fast food.

Here you can find fresh vegetables, meat, rolls, salads, desserts and drinks.

The specialty of the restaurant is sandwiches, the filling of which you can choose yourself, as well as bread, which is baked every 4 hours.

If you want to become a member of this particular network, you must know the cost of the franchise provided:

No. 2. McDonald's

If you ask someone: “What are the most popular franchises?”, everyone will definitely name McDonald’s.

This is a fast food classic that probably every person on the planet knows about.

The company ranks second after Subway in terms of the number of restaurants in the world.

Range of popular franchises in different countries may vary, but still it is represented by sandwiches, hamburgers, fries, various drinks and desserts.

If we talk about cooperation with McDonald’s in Russia and Ukraine, then everything is complicated.

Only recently the company began to work on conditions in these countries.

In Russia, the Rosinter company operates as a franchise.

To become a McDonald's franchisee, you need to work hard.

First of all, you need to have an impressive amount of money, then undergo a long and intensive training course related to the technological process and marketing strategy.

No. 3. Chocolate girl

Continuing the topic of the most popular franchises, special attention should be paid to domestic companies.

And a striking example is the Shokoladnitsa coffee shop chain.

Most of the coffee shops, namely 200 Shokoladnitsa, are located in Moscow and the Moscow region, but they also successfully operate in the regions of the country, as well as in Ukraine, Kazakhstan and Azerbaijan.

There are 85 outlets operating as franchises.

The coffee shop offers delicious bean coffee, elite tea, other drinks and delicious desserts.

Also, “Chocolate Girls” have a unique and cozy design.

The company pays a lot of attention to personnel training.

Works for this training center, where classes are conducted by qualified trainers and psychologists.

The most popular retail franchises

No. 4. ZARA

This is a company that designs and sews women's, men's and children's clothing and accessories.

The stores of this chain are represented in 70 countries around the world and their number exceeds a thousand.

They began operating as a franchise in 1988 to expand the market.

It is noteworthy that there is no lump-sum fee for joining the network, but there is a so-called “franchise cost”, which is essentially the same thing.

It is also worth noting that the condition for this is the purchase of the first batch for a certain amount.

And for a fee, you can become a monopolist in your city or region.

So, to join the popular ZARA franchise, you will need to spend the following amounts of money:

Type of attachment	Sum
Lump sum payment	absent
Investments	40 000 $
Franchise cost for opening a stationary store	30 000 $
Franchise cost for opening an online store	8 000 - 10 000 $
Purchase price of the first batch for a stationary store	30 000 $
Purchase price of the first batch for an online store	10 000 $
Training of employees and opening a turnkey boutique	10 000 $
City Monopoly	90 000 $
Region monopoly	150 000 $
Royalty	absent

No. 5. IKEA

This is the largest company originally from Sweden for the production and sale of furniture and household goods.

In Russia, this chain is represented independently, but in Ukraine there are no stores at all.

IKEA has been on the market since 1943, and naturally, over such a long service life, it has earned the trust of customers.

The bulk of the stores are represented in Europe; in Russia it operates as its own retail chain.

The company provides a franchise where it is not able to enter the market itself.

Becoming a franchisee of a company is quite difficult.

In addition to large financial investments, which are determined individually, those wishing to join will need to have at least 15 years of successful experience in running a company.

No. 6. Fix Price

One of the most popular franchises in Russia is the chain of grocery and non-food goods stores – Fix Price.

The format of such trading is that a single fixed price is set for everything.

Here you can buy:

• food products;
• cosmetics;
• costume jewelry;
• office;
• household goods;
• household chemicals;
• clothes.

There are now more than 2,000 stores across Russia.

And to join them, in addition to financial obligations, you must have at your disposal a premises with an area of ​​250 square meters. m.

It is also worth noting that in locality The area where this popular franchise will be located must have a population of at least 25,000 people.

The most popular service franchises

No. 7. Mail Boxes

This is an American company that provides express delivery of correspondence and cargo.

To achieve this, Mail Boxes, in turn, cooperates with 9 global delivery services.

They can also print documents and promotional materials.

The network is represented in 70 countries, and on Russian market came out in 2010.

After opening our own branch, 94 franchise centers appeared.

In addition to finances, in order to become a franchisee, you must have sales experience.

Also, a future franchise participant must personally work in an open branch for the first year, and after confirmation, come for special training in Moscow.

No. 8. GeneticTest

The work of this company can be called a popular new product on the market without any evidence.

GeneticTest is a unique technology that allows you to learn about a person’s abilities using fingerprints.

The franchise began operating in 2012, and in 2013 it received the “Best Innovative Project” award.

Many years of research have led to the creation of a hardware and software complex that determines, through a fingerprint scanner, what abilities a person has.

This helps in self-development and self-discovery.

The creators claim that the profit per person checked is 1,000 rubles, so you can recoup your investment in a popular franchise by serving 50 clients.

No. 9. INVITRO

This is an independent laboratory, which is the largest in the CIS.

It provides medical services in the form of more than 1,000 types of examinations.

Since 2006, more than 300 franchise members have opened.

All rooms are equipped with special equipment.

The collected samples are sent to Moscow for examination.

The franchisee is required to select a premises that will meet the necessary requirements, as well as hire a staff of 5 people.

Since this area is related to medicine, representatives of the main office carry out inspections of franchisees several times a year.

To choose a franchise in the service sector, watch this video:

On this most popular franchises don't end.

This was just a short list.

But remember that even the most popular franchise does not guarantee 100% success.

Much depends on the franchisee himself, on his business skills, ability to lead and adhere to all the rules.

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When choosing the most profitable franchises in Russia in 2017, you can see that most of them were leaders in previous years. Some of these companies have more franchised locations than their own. Some of the most profitable franchises in Russia include catering, delivery services, brokerage and legal companies, training centers and much more.

TOP 5 most profitable franchises in Russia

Entrepreneurs who are interested in developing a franchise business can work with both domestic and foreign companies and use the scheme to find a source of financing.

It’s easy to get confused among such a wide range of offers. So that everyone can find a decent option, consider the rating compiled by Forbes in terms of business profitability. The main parameter when compiling the rating is the return on investment, how much a novice businessman can earn by choosing one of the franchises. The rating is based on financial performance indicators in a variety of areas. As a result, the TOP 5 most profitable franchises are as follows:

Fifth place – SDEK company

The SDEK company is an express delivery service that operates on the Russian market and requires minimal investment at the start. The scope of activity is the organization of transportation of cargo, business correspondence, products of various categories, valuables throughout Russia and around the world.

The company offers its partners who will work as a franchise to build a profitable commercial project in an actively developing niche.

Franchise cost in Russia:

• – 150 thousand rubles;
• royalty payment – ​​10% of income, starting from the seventh month of the company’s operation;
• starting investment volume – 200-350 thousand rubles.

To make a decision and build a rough plan, you need to understand what a lump sum contribution is and whether the entrepreneur is ready to allocate such an amount at the start.

By purchasing a SDEK franchise, a partner can count on consulting support at all stages of the project, the capabilities of the network’s internal resources to increase the client base, the use of CRM and ERP systems, employee training and marketing support.

Fourth place – “Miel”

The Russian real estate market, despite the crisis, continues to develop. Miel is a network of real estate offices that specializes in providing brokerage services across all segments of the Russian real estate market.

Today the company has 110 profitable and successfully operating offices, while it continues to actively develop and offers franchise cooperation.

Approximate financial aspects of purchasing a Miel franchise in Russia:

1. lump sum payment – ​​1 million rubles;
2. total capital investments - 2.5 million rubles;
3. project profitability – up to 13.2 million rubles. per month.

The volume of investment is determined using a special methodology based on the company’s tariff schedule. The royalty amount is calculated individually depending on the region and the scope of the territory covered.

By signing a franchise agreement, a partner gets the opportunity to work according to an established scheme, using a set of recommendations on all aspects of doing business in Russia.

Third place – science show “Opener”

The science show "Opener" is popular due to its novelty. The direction of Edutainment (education combined with entertainment) has long found its admirers in the USA and Europe; in Russia it is just beginning to develop. What could be better than a bright holiday for children, which gives a lot of impressions and the opportunity to gain valuable knowledge? More and more modern parents are choosing such programs instead of annoying clowns and animators. Therefore, new types of children's parties are becoming increasingly popular in Russia.

The Otkryvashka company gives entrepreneurs the opportunity to keep up with the times and conduct business in a new and relevant segment.

Conditions for granting the franchise of the science show “Opener”:

• starting investments - 420 thousand rubles;
• lump sum fee – no;
• royalties – 10 thousand rubles. monthly during the first year of work, in the second year - 15 thousand rubles, in the third and further - 20 thousand rubles. every month.

Results of work under the Otkryvashka company franchise:

1. on average, the price for holding one show in Russia is 12 thousand rubles, for a small city the cost drops to 8 thousand rubles;
2. profitability from one holiday – 65-75%;
3. in practice, operating companies manage to hold about 80 shows per month in a big city for children different ages(from 4 to 16 years old) and approximately 30 programs in a small town in Russia. This makes it possible to receive from 150 to 900 thousand rubles;
4. The payback period is minimal – from 1 to 3 months.

Advice: The franchisor of the science show "Opener" sells only one franchise per city, so if there is already one in your locality, the chances of partnership are zero.

Second place – “Claustrophobia”

"Claustrophobia" is a company that creates quests in reality. The idea of ​​the project is to create a new format of “indoor game”. This is a combination of an interactive theatrical game and real actors, where the main characters are the clients of the room who independently control the plot. The difference between “Claustrophobia” and other quests in Russia lies in the emphasis not on the solution logical problems, but on emotionality and adrenaline.

Cost of the Claustrophobia franchise:

1. starting investments – 6 million rubles;
2. entrance fee – 350 thousand rubles;
3. royalties, marketing deductions – no;
4. payback period – from 2 to 6 months.

First place – Tea Funny

Tea Funny is an outlet selling the Taiwanese drink “bubble tea” (a combination of tea with syrup, milk and jelly balls that are filled with juice).

The company offers its franchisees a proven business model, worked out to the smallest detail, according to which more than 450 profitable projects have been opened over the past 4 years. Of these, 346 points operate under franchise conditions.

Purchasing a franchise includes one of the Tea Funny formats:

• cafe in a separate building;
• mobile kiosk;
• modular retail outlet;
• a point measuring up to 4 m² at the intersection of pedestrian paths, in busy places.

The cost of the franchise depends on the chosen format. On average, the costs of opening a project will be:

1. capital investments - about 800 thousand rubles;
2. royalty – 4% of sales;
3. marketing costs – 5% of revenue.

The most profitable franchises in Russia with minimal investment

It is not always possible to implement even the most profitable project, since buying a franchise is a costly business that is beyond the power of everyone.

In this case, many people start looking. In fact, there are options for cooperation with minimal investment, but remember that there will always be startup costs.

Among the franchises with small capital investments, there are really profitable ones that will help build a stable profitable business. But keep in mind that they will not become extremely profitable, at least during the first months of operation. If you have large capital and want to receive high profits from the first months, pay attention to.

Consider the list of the most successful franchises in Russia for 2016, which require minimal investment:

1. Legal Supermarket "TsVD" is a company providing a wide range of legal services. The first federal network in Russia working in this direction.
2. iCharge is a company that operates in the vending industry and provides mobile phone charging services. The franchisee is required to find a location for installing the machine and enter into an agreement; the equipment is supplied by the franchisor.
3. "Orange Elephant" is a highly specialized store selling goods for children's creativity and development. The brand is popular among children aged 2-14 years.
4. “Personal Solution” is a company that recruits freelance workers, providing the services of loaders and general workers. Activities are based on a universal IT structure for personnel selection, control and accounting. This gives employees the opportunity to work at a time convenient for them.
5. “PRYADKI IN ORDER” is a chain of hairdressing salons in Russia that operates in the economy segment. The skillful combination of low prices and high-quality service makes this company successful and in demand among the general public. The company's concept is aimed at residents of Russia who receive average or below average income. Clients are provided with qualified hairdressers, modern equipment and materials, and a pleasant interior. A stable client base is being formed and each hairdressing salon is 100% occupied.
6. “Championika” is a network of football schools for children aged 4-7 years. The program is based on the training system of the German Football Association. The methodology for conducting classes is approved by child psychologists and football experts. The chosen niche is interesting and new for most regions of Russia, due to which it always has stable demand.
7. "Fly.ru" - travel agencies, whose activities are based on an innovative approach. The company's developers decided to reduce prices for most tours and automate the full cycle of service provision.
8. "Fan-Chulan" is a network of art studios for children. It is a place where a child can spend educational and useful time under the supervision of a teacher, while his parents are busy going about their business. Unlike the usual labyrinths, which work on the same principle, the studios indicate safety, since children will spend time under the supervision of experienced teachers.
9. Oldboy Barbershop is a network of men's hairdressing salons with its own philosophy and standards. is not just a barber shop, it is a whole philosophy, a real men's club.
10. “Sushi Food” is an Asian cuisine and fast food store operating in the “takeaway” segment. Mobility, flexibility, a democratic franchise agreement, and short payback periods make this company relevant for development both in a metropolis and in a small town.

Franchise cost and payback period (approximate data, obtained based on an analysis of existing enterprises):

Franchisor company name	Starting investment size	Payback period
Legal Supermarket "TsVD"	230-440 thousand rubles.	up to 6 months
iCharge	from 35 thousand rubles.	from 1 month
"Orange Elephant"	365 thousand rubles.	4-6 months
"Personal decision"	179-599 thousand rubles.	2-5 months
“THE STRAINS ARE OKAY”	299-500 thousand rubles.	4-6 months
"Champion"	220 thousand - 1.5 million rubles.	from 4 months
"Make.ru"	390-800 thousand rubles.	3-7 months
"Fan-Chulan"	300-700 thousand rubles.	4-7 months
Oldboy Barbershop	from 750 thousand rubles.	6-8 months
"Sushi Food"	499-700 thousand rubles.	from 3.5 months

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As you can see, today in Russia there are many options for opening a franchise business, in a variety of areas. To make a decision, it is necessary to make an in-depth analysis of the selected region. Perhaps the catering segment has long been saturated, and the provision of legal services will be in demand and successful. The main thing is that some of the risks that await young entrepreneurs at the start can be minimized by detailed instructions from the franchisor, comprehensive support, the opportunity to work on behalf of a well-known brand that enjoys a good reputation.

The leading positions are occupied by retail trade in non-food products and the service sector.

The percentage increases franchises in the service sector services provided to businesses (for example, accounting, legal, leasing of personnel, etc.). Among the companies providing services to individuals, children's development and leisure centers, as well as medical organizations, come to the fore.

The franchise continues its development in retail. Depending on the economic situation, the demand for certain enterprises fluctuates. Fixed-price stores, as well as pharmacies and grocery stores with low prices, are gaining popularity. In crisis conditions, clothing and footwear stores usually experience some decline in customer flow and, consequently, profits.

Restaurant business Since the crisis, it is also experiencing a drop in demand and popularity among potential franchisees. However, franchises are still bought and sold - the choice is often made in favor of inexpensive cafes, often from the fast food sector or to-go coffee shops, investments in which do not exceed 6 - 7 million rubles.

The most unpopular areas for a franchise are Media and manufacturing sector. Next, we will look at franchises of famous brands.

TOP 10 most popular franchises in Russia

GeneticTest

Genetic-test is one of the new trends in the field of education, which allows you to learn everything about a person’s abilities using a fingerprint in a few minutes. The company was based on many years of research and study of available materials about the connection between achievements and human fingerprints.

Franchisee in personal account receives all materials necessary to begin work. The company's main emphasis is on the desire to help people in their self-development.

Year the franchise was founded: 2011
Lump sum fee: absent
Royalty: from 100 rubles (from 1 client)
Initial investment: from 50,000 – 60,000 rubles
Payback: from 1 month

What is included in the franchise package: Provision of all necessary information materials, including step by step instructions how to run a business.

TELE2

Mobile communications operator, main region of development – ​​Russia. The company provides services to both private and corporate clients. Tele2 guarantees high level service and provision of quality services at low prices.

One of the most successful franchises in Russia can be acquired by both large retailers and entrepreneurs without experience in business development in the field of communications.

Year the franchise was founded: 2003
Lump sum fee: up to 200,000 rubles
Royalty: 4%
Initial investment: from 500,000 rubles
15 m2
Payback: from 1 – 1.5 years

What is included in the franchise package: Providing a ready-made business project, which includes all the nuances of opening and developing a business. Consulting on all issues.

Cheerful day

The chain of coffee shops in the “coffee to go” format is already present in more than 45 cities in Russia and the CIS countries. The attractiveness of a franchise lies in the profitability of the business; in addition, opening such a coffee shop is an excellent idea for a newbie startup or for those who want to do something else in addition to business.

Number of enterprises: more than 120
Lump sum fee: 100,000 rubles
Royalty: absent
Initial investment: from 170,000 rubles
: 2 m2
Payback: from 3 months

What is included in the franchise package: Providing information materials for the full launch of the coffee shop. Providing technical equipment. Low prices for a constant supply of coffee and other ingredients, assistance in finding suppliers. Communication both with the company itself and with other franchisees to exchange experiences.

INVITRO

An independent laboratory, one of the largest companies in Russia and the CIS countries in the field of commercial laboratory services. 2 years after the launch of the franchise, the company entered the list of “TOP - 5 best franchises in Russia”, and also won an award in this field for the first time.

Over 10 years of operation, more than 250 franchisees have appeared, more than half of them have opened and are developing more than one point. INVITRO is a well-known laboratory with which both private and public medical institutions cooperate.

Year the franchise was founded: 2006
Number of enterprises: more than 800
Lump sum fee from: from 300,000 – 700,000 rubles
Royalty: 28,000 rubles a year after starting work
Initial investment: 2 – 2.5 million rubles
Minimum room area: from 60 m2,
Payback: from 1.5 – 2 years

What is included in the franchise package: The right to work on behalf of the brand. A personal curator who will answer questions that arise in the process of opening and developing a business at any time. Providing consumables. Free delivery of biomaterials from franchisees to the main laboratory.

Hippo

A children's toy store, the network of which has been developing in Russia for 8 years. The assortment includes products from both our own brands and global manufacturers.

The company is the winner of numerous awards, including for the development of a franchise network.

Year the franchise was founded: 2008
Number of enterprises: more than 900
Lump sum fee: 117,000 rubles
Royalty: absent
Initial investment: from 1,000,000 rubles
Minimum room area: from 50 m2; the franchisor recommends opening a store with an area of ​​100 m2
Payback: from 8 months

What is included in the franchise package: Development of a business project depending on the individual characteristics of the opening region. Assistance in placing an order for equipment and providing discounts. Advertising consultations, assistance in developing layouts. Training in the technology of running this type of business with the provision of materials.

Milavitsa

A chain of women's underwear stores founded in 1992 in Belarus. High-quality products are in the middle price segment, the range is wide and varied, and changes frequently - all this ensures constant consumer demand.

In addition to Russia and Belarus, the company is developing in more than 20 countries, including Ukraine, the CIS, the Baltic countries, etc.

Year founded: 1992
Number of enterprises: more than 600 in 23 countries
Lump sum payment: absent
Royalty: absent
Initial investment: from 2.3 million rubles
Minimum room area: from 40 – 50 m2
Payback: from 1 – 1.5 years

What is included in the franchise package: Assessment of the premises, provision of a free design project. Consultation on opening and developing a store. Partial reimbursement of costs for opening a store and window displays. Personnel training, provision of training materials.

Personal solution

A company providing services of general workers, loaders, merchandisers, etc.

A franchise does not require large investments or special skills. When opening a business in a city with a population of 40 thousand or more, with large trading floors and manufacturing enterprises, a franchisee can count on a quick payback and large profits within a few months after launch.

Year the franchise was founded: 2007
Number of enterprises: more than 100 in 5 countries
Lump sum fee: 179,000 rubles
Royalty: 7000 rubles
Initial investment: from 194,000 rubles
Payback: from 2 – 5 months

What is included in the franchise package: Step-by-step explanation of the start and further development of the business based on the history of the company. Training at the head office. Consultation on finding clients. Providing technical support. Representation on the site and the right to work on behalf of the brand.

Subway

One of the leaders in the field of public catering and fast food. Subway is the largest fast food restaurant franchise in the world.

The assortment includes fresh sandwiches, rolls, salads, the ingredients for which are chosen by the visitor himself. The order is prepared immediately in front of the buyer. The products used for cooking are always fresh and of high quality, since Subway represents fast food that is as harmless to the body as possible.

Year the franchise was founded: 2004
Number of enterprises in Russia: about 700
Lump sum fee:$7.5 thousand
Royalty: 8% + advertising fee 3.5% of turnover
Initial investment: 65 – 150 thousand $
Minimum room area: from 40 m2
Payback: from 1 year

What is included in the franchise package: Assistance in choosing a restaurant location. Full personnel training in a special center in St. Petersburg. Assistance in ordering equipment, providing the design and plan of the cafe to be opened. Assistance in finding product suppliers and their approval. Full consultation on all business issues. Advertising support.

CARDZAVOD

One of the largest enterprises in Russia for the production of plastic cards was founded in 2008. When producing cards, special software is used that is capable of creating unique personalized barcodes depending on the wishes of the customer.

Cardzavod products are quite relevant, since more than 90% of companies use plastic cards in one way or another. Due to large production volumes, product prices are relatively low and remain competitive even with franchisee markups.

The franchise operating scheme is as follows: the franchisee looks for clients in his city and sends an order to the main enterprise, which produces plastic cards with the specified parameters. After this, the franchisee can only receive the order by mail and give it to the client.

By gradually building up a customer base, after just a few months you can receive large profits, including passive ones (from “old” clients).

Year the franchise was founded: 2008
Number of enterprises: more than 100 representatives
Lump sum fee: 15,000 rubles
Royalty: absent
Initial investment: 15,000 rubles
Payback: from 1 month

The franchisor provides ready-made presentations to demonstrate to the client the assortment and examples of completed orders, as well as examples of contracts and letters for working with clients. If necessary, a designer will be provided to develop the card design. Full information consultation is provided before and during work.

33 penguins

A chain of ice cream parlors, whose enterprises are represented in Russia, Belarus, Kazakhstan and Mongolia. Over the course of 10 years, the franchise opened more than 1,500 cafes of various formats in 170 cities in different countries.

Natural ice cream “33 penguins” belongs to the premium class. The assortment includes more than 50 types of ice cream, prepared according to unique recipes (Italian or in-house developed), and also offers various additives (nut toppings, berry-fruit sauces) and drinks.

Ice cream is served in a cone, cup or special thermal packaging, in which it does not melt for 1 - 1.5 hours.

Franchisees of “33 Penguins” offer to open two cafes as a franchise for faster return on investment and business development.

Year the franchise was founded: 2006
Number of enterprises: more than 1500
Lump sum fee: 370,000 rubles
Royalty: absent (even if several outlets are opened by one franchisee)
Initial investment: from 1,000,000 rubles
Minimum room area: from 2 – 12 m2
Payback: from 6 months

The franchisor provides a ready-made business project, including free cafe design and equipment. The package also includes ingredients for making ice cream and related products, their delivery, and a menu.

The franchisee guarantees the provision of marketing assistance, advice on various issues of business organization and ensuring compliance with the company's corporate standards.

What other franchises are in great demand in Russia?

Other popular franchises

Name	Sphere	Lump sum payment	Royalty	Initial investment	Minimum room area	Payback
MY COFFEE	Coffee shop	From 1500€	3%	From 450,000 rubles	From 1 – 4 m2	From 5 months
KFC	Fast food	48.400$	6% + advertising fees 4 – 5%	700.000$
Yves Rocher	Beauty and health	Absent	Absent	From 100.000€	35 m2	1 – 3 years
1C	Information Technology	From 30,000 rubles	5%	From 100,000 rubles		From 1 year
Mangosteen	Vending	Absent	Absent	From 199,000 rubles	1 – 2 m2	From 5 months
Kari	Shoes	1000 rubles	Absent	From 4.5 – 6 million rubles	To be specified when applying for a franchise	From 2 years
Pyaterochka	Food products	From 450,000 – 550,000 rubles	Absent	From 6 million rubles	From 300 m2	From 6 months
Lukoil	gas station	400,000 rubles	From 217,000 rubles	From 5.950 million rubles	To be specified when applying for a franchise
2GIS	Information Technology	Calculated individually	Calculated individually	From $200,000		From 2 years
Chocolate dream	Event organization services	250,000 rubles	3000 rubles starting from 3 months of work	From 350,000 rubles		From 3 months

The choice of the most famous franchise primarily depends on the financial capabilities of the franchisee, so most of them choose a business with high profitability and with as little investment as possible. The choice of area for opening a franchise is also important, since potential profits and payback directly depend on consumer demand.

Therefore, franchises in the service sector remain popular, retail(medium-sized stores price category), as well as the restaurant business (small coffee shops and fast food).

Among the many franchise opportunities offered on the site, there is a tendency that some franchises receive far more inquiries than others. Why is this so? Tracing the dynamics of the development of each of them, we can draw a conclusion about the profitability, uniqueness and special approach to franchise partners. Among the popular franchises in Russia there are both giants that have existed for decades, as well as “newcomers” that have received considerable attention to their products. In the popular recommendations section there are those who offer the most favorable terms of cooperation, and the “My Franchise” service helps to tell more profitably and in detail about the company and select the most optimal options to choose a popular franchise and give a start to your personal growth and advancement.

The most popular franchises of 2017.

The Popular Franchises collection features proven franchisors with a good reputation and favorable terms of cooperation. When choosing this or that offer, you should pay attention not only to the popularity of the proposed franchises, but also to the following factors that will simplify your business in the future.

• Brand uniqueness - the products of the company you have chosen must be unique and not copy other companies. The fewer competitors in the market, the greater the chances of becoming a leader in your industry;
• Organization of work - when purchasing a franchise, a new entrepreneur must be completely immersed in the process of organizing the management of the enterprise, and the franchisor, according to the conditions, helps with this.
• Adaptability of the franchise concept - it is worth understanding how relevant such a purchase will be in your region and whether the company has its own developments for adapting the brand in a particular city, society, etc.
• The rate of return on investment is perhaps the most important factor that people pay attention to when purchasing. Here it is obvious that the longer the payback period lasts, the less attractive the brand;
• Reputation of the company - if a brand has a bad reputation, then it is better not to get involved with it, because there is very little chance that they will be able to correct it;
• Staff training - as a rule, franchisors provide training services for staff who will work for you, but if this training period is quite long, then it may not be profitable for you to deal with this seller.